To launch the Trend Edit through a high impact influencer experience, bringing key seasonal trends and branded products to life through a memorable, content-first activation for 200 influencers in just 15 minute drop in sessions.
mission
We transformed four trend themes: Party Season, Bows, Espresso Brown and Suede, into fast, immersive make and take experiences designed to spark creativity, connection and product discovery.
We created a fully immersive space featuring a signature Suede Tassel Wall for bespoke branded key rings, an elevated ceiling installation and an interactive Bow Bar rail where guests customised headbands, velvet clips and scrunchies using the latest trend led products.
APPROACH
RESULT
A vibrant, high energy evening launch experience where influencers could discover, personalise and share the Trend Edit, creating authentic brand engagement and a stream of memorable, content ready moments.
“A huge thank you to the Grix Sisters for their creativity, flexibility and incredible energy at our clients influencer event in London. They went above and beyond to bring our client’s branding to life with fresh, innovative concepts, always tackling last minute changes with a smile.
The bow bar, tassel stations and showstopping tablescape were huge hits, and the results exceeded expectations. They’re the ultimate YES girls — creative, kind and an absolute pleasure to work with. We can’t wait to collaborate again!”