To build energy and momentum towards their peak festive season revenue target, while strengthening team morale and connection.
The goal was to turn Show & Tell into an experience that motivated the team, sparked meaningful conversations and created a shared sense of purpose around hitting their commercial goals.
MISSIOn
We turned the festive cracker into an unexpected branded team ice breaker. Inside: scent sticks, eye masks and questions inspired by Abbott Lyon’s values, replacing the usual jokes with prompts designed to get people talking.
This led into “Gift a Scented Affirmation Card” Employees chose a scented card to recognise a colleague, connecting appreciation beyond job titles and strengthening trust and team morale.
For example, Sandalwood:
“You stay grounded, support others and always have their back.”
The experience complete with a festive scented inhaler to take home, a sensory reminder to keep the energy high and push towards peak season.
APPROACH
RESULT
Bespoke Abbott Lyon crackers brought energy, curiosity and personality into the room.
Gift a Scented Affirmation Card brought the human element encouraging employees to connect beyond their job titles and share appreciation that isn’t always spoken.
The result: genuine connection, stronger morale and renewed energy for peak season goals.
