Bring the Garnier x Mrs Hinch Micellar Water launch to life at Sketch, London, with an interactive, drop in experience that engaged PR guests and celebrated the collaboration.
MISSIOn
A pop of pink, a little plaiting and a whole lot of personality! Our 10 minute, drop in headband station invited guests to design and plait their own headbands, ready to tie their hair back whilst swashing their faces with Garnier Micellar Water. Dropped into an iridescent, micellar bubble inspired branded gift bag, ready to swing through the streets of London in style.
APPROACH
RESULT
The activation became a standout moment of the launch, with guests embracing the experience and showcasing their custom creations. A playful, on brand interaction that sparked social media buzz and amplified the Garnier x Mrs Hinch collaboration at the ultimate location Sketch.
